You're using AI. You're gaining value but not working any differently.

Beyond the Prompt is a 3-week sprint for professionals who want to build a real AI workflow — not just better prompts. Small cohort. Weekly live calls. You bring your actual work. You leave with a system.

[Join Cohort 1 — May 2026] - First call is Tuesday, May 12th.

The Problem

You've tried the tools. You've read the threads. You've watched the demos.

And somewhere in the back of your mind, you wonder if you can be getting more out of it. You are curious to understand how others leverage AI in their day-to-day lives.

The issue isn't effort. It's architecture. Most people add AI as a layer on top of how they already work. What changes the output is redesigning how you work around it.

That's what Beyond the Prompt is.

The Specifics

Beyond the Prompt is a 3-week cohort — 12 participants max. One weekly Zoom call. Daily async support. You come in with your real workflow and leave with an AI operating system built around how you actually think and work.

Not a course. Not a bootcamp. A working sprint with a small group of people taking the same problem seriously. While Michael Puhala will lead everyone through a process and systematic design, we will also learn from each other. This is where ideation forms.

A 3-week guided sprint to turn AI from random prompts into repeatable workflows you actually use.

What You'll Build

Week 0: AI audit — what you're actually using, where the friction is, what stays
Week 1: Prompts → workflows. From one-off asks to repeatable systems.
Week 2: Operating rhythm. When to bring AI in, when to keep it out.
Week 3: Deep work with AI. Protecting cognitive edge while using the tool.
30-day check-in: What actually changed.

Who It's For

You're already high-performing. You use AI regularly. You suspect you're leaving capability on the table, not because you need more prompts, but because your workflow hasn't caught up.

BTP is not for people who haven't started yet. It's for people who've started and feel like they're circling.

Proof

Michael V. Puhala is VP of GTM & Product Strategy at Bevy, author of Human Traits, and founder of The Drop-In newsletter. He's been building AI workflows in live work contexts — not demos — since 2023.

The Drop-In exists because Michael practices what he publishes. BTP is the same. He's not teaching a framework he read about. He's teaching what he uses.

Pricing

$250 — Cohort 1 beta price.
May 2026 · 12 participants max. First call is Tuesday, May 12th.
Price increases after Cohort 1 closes.

Click here to secure your space!

FAQ

Is this recorded? Sessions are recorded for cohort members only. The live interaction is the point — recordings are a backup, not the product.

What tools do I need? Whatever you're already using. The Week 0 audit meets you where you are.

Is this right for me if I'm just starting with AI? Probably not. BTP is for people 6+ months in who still feel like they're not operating at a different level. If you're earlier, start with The Drop-In.

What's the refund policy? Full refund if you cancel before Week 1.

More questions? Fill out the form on this page and I will be happy to answer any questions you have.